Dak Lak – The destination of the world coffee.

Buon Ma Thuot is home to some of the finest coffee in Vietnam and fondly referred to as the “Queen of Coffee”.

Coffee was first cultivated in Vietnam in 1857. To date, Vietnam’s coffee growing areas reached 20,000ha. Vietnam is currently the world’s second largest coffee exporter, after Brazil. The Central Highlands province of Dak Lak boasts the country’s largest coffee-growing area, with a total area of about 190,000ha, producing 450,000 tonnes of coffee beans annually.

As guests arrived to Buon Ma Thuot and took a sip of Buôn Ma Thuột coffee, its strong, bitter taste made you flinch. Not surprisingly, coffee is a big part of the city’s culture and locals are proud of their high-quality brews. Everywhere you would see a coffee shop filled with people enjoying their morning cuppa before work.

Once you visit Buon Ma Thuot – Daklak, you should go to Trung Nguyên Coffee Village, a popular tourist attraction. It belongs to the Trung Nguyên Corporation and visitors can drink coffee in cafes with traditional Central Highlands architecture, take pictures of a miniature waterfall and see Central Highlands cultural artefacts. Another attraction is the World Coffee Museum, which has numerous coffee-related artefacts from around the world: like vintage coffee containers and cups, equipment and merchandise and traditional harvest tools of the Central Highlands…

The people, culture, coffee and natural beauty bring you a strong impression in Buon Ma Thuot city.